Frida Kahlo – Daughter, Wife, Lover, Artist & ICON

Uzma Bozai Frida Exhibition

We love all things Frida…

Our founder Uzma Bozai managed to catch the ‘Frida Kahlo: Making Her Self Up’ exhibition in its last days at the V&A and get up close and personal with the iconic works and intimate artefacts that were locked away for over 50 years. Here’s Uzma’s synopsis of the much talked about show and the inspiration behind our latest collection…

As I inched through the narrow corridors housing Frida’s iconic works and artefacts, I could feel the emotion jumping off the walls. Charting her life from early childhood until her very sad early demise, the show is an intimate portrayal of the struggles and the strength of this powerful heroine.

 

The queen of selfies

Never camera shy and clearly her father’s favourite, she learned to pose very early, being centre stage in many of her father’s works. This started her lifetime fascination with self portraits and her art become her ultimate escape from years of pain.

“I paint myself because I am often alone and because I am the subject I know best…I think that little by little, I’ll be able to solve my own problems and survive.”

Uzma Bozai Frida Sweatshirt - Pink

Frida sweatshirt £175

 

A trendsetter

A rebel challenging stereotypes she donned male clothing in family photographs as a youngster but after marriage wore traditional Mexican dress adapted to fit her own needs. Embroidered dresses, bright pink boots, cat’s eye sunglasses – ahem can you get any cooler! Even when lying in bed for weeks on end she was never without flowers in her hair, bold, beautiful jewels and immaculately made up, a woman who dressed to please no-one but herself.

Uzma Bozai Gloria Sunglasses Sweatshirt

Gloria sweatshirt £160

 

A feminist

Frida embodied Girl Power. She defied her mother who wanted her to follow traditional norms, get married and have children and instead pursued her dreams of becoming a doctor. She was one of the first women admitted to the Escuela Nacional Preparatoria where she joined a socialist group and took her first activist steps which she continued until her last protest against the American intervention in Guatemala the week before her death.

All eyes on me oversized sweatshirt £185

 

An inspiration

Polio at age 6, a near fatal bus accident at age 18 leaving her unable to bear children, 40 operations, months spent in full body casts, doctors weren’t sure she’d live. She did, for another 30 years, but in a great deal of physical and emotional pain. Despite all of this she continued to live, love, paint and never gave up, becoming one of the worlds most celebrated female artists.

We dare you not to fall in love with this woman…

Uzma Bozai Beso Sweathsirt

Beso sweatshirt £150

 

Frida,

I adore you.

Uzma x